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This site shop-epsilon.ca had the following on the web page, "Designers of custom and sapphire jewellery in Winnipeg Manitoba Canada." Our analyzers noticed that the webpage said " Verragio Unlike Any Other Ring." The Website also stated " Let our team design a masterpiece. As unique as you are. Custom design and fabrication in Winnipeg. Winners of 10 Gold Medals for Design Excellence. Please subscribe to our e-newsletter." The website's header had sapphires as the most important keyword. It was followed by sapphires winnipeg, custom jewellers, and custom jewelers which isn't as highly ranked as sapphires. The next words the site used was custom jewellery. custom jewelry was also included but will not be seen by search engines.